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Mission

The RANGE's mission is to cultivate sustainable economic prosperity in the Texas Panhandle by driving industry-led innovation in research and development, forging strategic industry and education partnerships, prioritizing workforce development, and ensuring a healthy, secure, and dependable supply of food, fiber, and fuel.

Vision

The RANGE is an industry-led organization in the Texas Panhandle, driving innovation in the beef, dairy, and crop and energy production industries. We address challenges in water and environmental stewardship, automation and labor upskilling, and data management. Leveraging the region's expertise, research base, and workforce development, we aim to transform our community, promote social mobility, and achieve global recognition for research-driven innovation.

Board

Jason Herrick

President

Laura Street

Vice President

Kevin Carter

Secretary

Staff

Leadership Team

Matt Garner

Executive Director

Bob Geolas

Senior Advisor

Thomas Simpson

Project Manager

Marco Rodriguez

Consultant

Pasan Perera

Consultant

Megan Stutz

Executive Assistant

Alex O'Brien

BOC Bank

Branding & Identity

Andrew Hall

Branding & Identity

Ben Weinheimer

Texas Cattle Feeders Association

Food Industries

Trevor Caviness

Caviness Beef

Food Industries

Neil Terry, PhD

West Texas A&M University

Higher-Ed and Research

Lance McMahon, PhD

Texas Tech University Health Sciences Center

Higher-Ed and Research

William Ware

Amarillo National Bank

Funding & Financing

Alan Rhodes

Underwood Law Firm

Funding & Financing

Dyke Rogers

Membership and Mission Areas

Jason Herrick

Pantera Energy

Membership and Mission Areas

Todd McLees

Innovation Outpost

Programming and Placemaking

Ty Lawrence, PhD

West Texas A&M University

Programming and Placemaking

Keralee Clay

Amarillo Area Foundation

Governance

Ben Holland, PhD

Cactus Feeders

Governance

Laura Storrs

City of Amarillo

Administration and Coordination

Jason Harrison

Amarillo Chamber of Commerce

Administration and Coordination

Advisory Team

Mike Ohm

Accounting

Dean Frigo

Accounting

Ross Wilson

Beef & Dairy

McKenzie Hettinga

Beef & Dairy

Fluent

Branding & Identity

Jason Boyett

Branding & Identity

Craig Cunningham

Data & Information/Health & Nutrition

Christine Garner, PHD, RD, CLC

Data & Information/Health & Nutrition

Pitchford Fugett, LLC

Legal

Underwood Lawfirm

Legal

Robert Estes

Membership Relations/Communications

Mary Bagwell

Membership Relations/Communications

Ken Rainwater, PhD

Water

NRCS

Water

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